INCREASING EFFECTIVENESS OF MARKETING RESEARCH IN PUBLIC TRANSPORT
Keywords:
transport, marketing, bus, traffic, routes, tripsAbstract
In this article given marketing activities and research methodologies of public tranport. the main focus in the organization of consumer-oriented management in the market of passenger transport services should be the assessment of consumer satisfaction with transport services and the factors influencing it.
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Published
2022-01-31
How to Cite
Azamatovich , B. T. . (2022). INCREASING EFFECTIVENESS OF MARKETING RESEARCH IN PUBLIC TRANSPORT. International Conference on Multidimensional Research and Innovative Technological Analyses, 48–50. Retrieved from https://conferenceseries.info/index.php/ICMRITA/article/view/157
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